Word-of-mouth advertising is both the most effective and the most affordable way to increase customer retention and expand your existing customer base. Without a team of happy customers out in the community singing your praises, you are forced to spend ever-increasing amounts on advertising campaigns just to stand out amidst your competitors. What's the most effective way to generate more word-of-mouth recommendations? A positive attitude and experience. More specifically, you need a way to put a smile on each and every customer's face.

Our comprehensive customer delivery system is designed to maximize your word-of-mouth marketing opportunities and ensure every customer is sent off in the right frame of mind at time of delivery to become an advocate for your dealership, tirelessly singing your praises to family, friends, and associates. We can ensure not only that the final step of their buying experience with you is a positive one, but also that their positive last impression is a lasting one that will provide you continual impression advertising in their homes and even their online social media presences. You can drastically offset your current per-customer marketing and advertising costs, geared towards bringing in customers with no existing connection to your dealership, by creating a positive experience that fosters repeat sales and referrals from your existing relationships.

What Are You Currently Spending to Earn One Sale? Do you know how much you're spending right now to bring each customer across the curb and through the sales funnel? Input your budget and sales numbers to find out. How many vehicles did you sell last month?   What did you spend on marketing & advertising last month?     It cost you to sell one vehicle last month.

With Cal-Pro's comprehensive customer delivery system, you can bring in new customers for as little as $20 or less.